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Secondhand Fashion Workshops with Ms. Valentina Korbar – Erasmus+ Collaboration

Two packed studio days turned “old” into runway-ready. At the Faculty of Arts & Design, Erasmus+ partner Ms. Valentina Korbar led “Secondhand Workshops: Fashion with Purpose,” where students re-cut, re-stitched, and re-positioned garments to prove that design, sustainability, and business thinking can (and should) coexist.

Instead of starting with mood boards, teams started with constraints—discarded textiles, limited trims, and a clock. Rapid sprints like “Sell Me This Idea” forced clear product stories in 60 seconds, while “Crisis in the Company” introduced supply-chain hiccups and ethical trade-offs that designers actually face. The result: sharper concepts, tighter material choices, and capsule looks that understood both aesthetics and unit economics.

What students practiced in the room

  • Sustainable methods: fabric audits, upcycling logic, zero-waste pattern prompts, care-and-repair instructions for buyers.

  • Design thinking: user insight → quick prototype → peer test → iterate—documented in process sheets, not just final photos.

  • Creative commerce: pricing cues, value propositions, and how to pitch one piece to three different audiences (retail, online, pop-up).

Why it matters for GU
This Erasmus+ visit underlines Galala University’s approach to creative education: learn by making, reflect by measuring, and align studio practice with real environmental impact. Students left with a repeatable method kit and pieces that could live beyond the classroom—pop-up collections, portfolio entries, or seed ideas for micro-brands. It also strengthens GU’s international network, linking local talent to European practice and opening channels for future joint studio briefs and exchanges.

 

About the author

Mohab Saleh is the Executive Director of Business Development at Galala University, where he plays a central role in driving institutional growth, global partnerships, and strategic positioning. ‍ With a strong background in higher education marketing and international collaboration, Mohab has led initiatives spanning student recruitment, brand development, and cross-border academic engagement. Mohab has represented Galala University on prominent global platforms. His work focuses on transforming partnerships into measurable outcomes, with a particular emphasis on aligning academic collaboration with institutional return on investment. Prior to his current role, Mohab held leadership positions in digital marketing and consultancy, contributing to the growth of major education brands and institutions in Egypt. He has managed budgets in the multimillions across marketing, events, and strategic initiatives, and continues to drive innovation in how universities position themselves in an increasingly competitive global landscape.

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