|Required Courses||Dual Degree||Duration|
|Language||Credit Hours||Annual Fees|
|English||140 Cr. Hrs.||160,000 EGP|
For the first time in Egypt, students can earn a dual bachelor’s degree in business administration from Galala University (GU) and Arizona State University (ASU) studying at the Galala campus.
This GU-ASU bachelor’s dual-degree in marketing is a crucial step toward a dynamic career field where professionals fill several roles related to consumer behavior, analysis, advertising, market strategy and more.
The marketing degree helps students gain an understanding of the science behind consumer behavior and the critical role that marketing plays in all organizations. Students develop the necessary marketing skills needed for the competitive environment of the twenty-first century job market.